"commercial for a cause" may be selected
from any cause
ranging from harassment or bullying, to recycling or pollution, to
inclusion and acceptance of everyone. Healthy life styles provides many
topics such as how to look at our eating habits, hygiene, smoking, drugs
and alcohol. Even ways to view good study habits, TV and internet usage
could fall under Healthy lifestyles. You decide whether you are to
advocate for the environment, cultural awareness, public safety or
social issues, then decide on a specific message and a means of getting
that message across.
http://www.cbhatech.ednet.ns.ca/healthy_me.htm This link could help
to give you some ideas for a Cause.
Project process and
brainstorming/pre-production development exercise.
- Each person <on their own> will come up
"commercial for a cause" proposal.
The proposal is to be a formal document that will consist of 2
parts; An outline/project intro and storyboard script. It will be
presented in project format.....Title page, etc.
NOTE: Your proposal has to be a potentially
manageable undertaking. In other words, something that could be done
with the available resources at our disposal.... for example: if
your commercial is a message against drunk driving and you want the
viewer to imagine an accident; obviously no one is going to smash a
car, you will use the storyboard to show how you are going to have
them "see" the crash or imagine a crash has
happened. Perhaps a black screen with
sound........the car may go around the corner, out of site and you
hear the crash......
- ALSO NOTE; if there is a topic important to you, and you are not
sure of the solution or the policies that apply, perhaps that is an
indicator of the importance of pursuing with this endeavor.
Check it out and share what you have learnt.
Once each individual chooses a
cause and they do their research, they will write up a cover page
outline, introducing, as well as describing their proposed project.
Content will :
> describe the cause or problem, and any interesting and/or
supporting stats etc.
> Why it is important and/or why you chose this topic
> What is your message??
> a general overview on how you will get your message
across.....the setting or plot, is it animated, black and white....,
basically, the story and the method to get your point across)
- Next: fill out the appropriate number
of storyboard sheets that would be used as the script and
> Draw a rough sketch of "the shot" at the beginning of
each sequence ( they may be simple stickman, but they must
represent the shot. eg: draw a head shot if it is supposed to go to
a head shot,) and/or any special shots that have an important
> fill in the script or dialogue to accompany each sequence
> provide action/notes to explain the action or activity
during the sequence.
> Indicate any transitions or special effects.
- Remember to include actual contact
phone # and website for help or more information etc, appropriate
This part of the project is to be passed in to
be accessed on an individual basis.
B.) Group film production
- Now as a
group you will choose a final
cause from within the group's collection of proposals. (Max group
size is 4) you may need more for acting only)
- The group will choose "a
Everyone will be assigned
responsibilities/jobs that will show up in the credits.
- I am the
will expect my director to report to me and keep me up dated. The
director will also insure that everyone will always assume or be
assigned to some sort of responsibility and have something to do.
- The group will then prepare, shoot and
edit for a final product AS A TEAM.
This means "team work not
This activity will go through a group
evaluation process that will result in individual marks that should
reflect everyone's input into the production of the
"commercial for a cause".
<<Click (Final product)