Design & Effects
Home Up Elem/Prin Project Design/Composition

Part1- Mental Perception   Principal/Elements Answers

"A picture is worth a thousand words". In Media, perception is everything. If you are going to have effective media, remembering that "the medium is the message" we have to breakdown the elements that relate to effective design. Let's begin "looking" at how our brain helps us to look at things.  
"Click Here"
and play the "Art of Crime Game" to learn about, and test our mental perception. 

Now answer the following:

   1.] What hemisphere of your brain deals with how we perceive space & shape?
   2.] Interpretation of shape and language occurs in what part of your brain?
   3.] What must a visual artist train themselves to do in order to sketch well?

 Part 2 - Interpretation

Before we are able to critique a piece of work we "must come to terms" <<watch the video....with art and design. There are "elements" and "principles" which categorically break down and identify the features and components that bring meaning to your media. This knowledge could  prove very helpful when designing your own creations. 
or clarification of these terms, click "here" for visuals and definitions for the 6main Principles.

An excellent explanation for both elements and principles of design listed below can be seen "here"


Check out this video to clarify these terms: "CLICK"



When designing a visual piece of work, always remember at least these 4 basic principles; Contrast, Repetition, Alignment & Proximity.

  • Contrast- You want things that are different or have different importance, to appear different. Elements of colour, size, shape, spacing etc give weight to aspects of your piece. Contrast is often what catches people's attention. Similarity of items is boring and don't draw in the on lookers.

  • Repetition of textures, fonts, colours, line thickness etc, provide strengths of unity and organization within your work.

  • Alignment connects the elements and directs the viewer's eyes. Alignment provides flow. If things are thrown on a page without thought, simply put where there is space, you end up with a hodge podge rather than a cohesive unit.

  •  Proximity- With proper proximity, related items are grouped together. This practice helps organize information for the audience in visual unit package that can provide a clearer message.

4.] In a few words, define the following:

  • line

  • Shape

  • value

  • texture  

  • form      

  • balance    

  • contrast   

  • emphasis 

  • movement

  • pattern   

  • unity  

  • rhythm

Page Answers

5.]Do the definition puzzle:                                         Elements & Principles

2. differences in colours
5. symmetrical or asymmetrical
8. simulated action
9. connected dots that may be strait or contoured to illustrate shape, direction or texture.
10. perceived feel
12. geometric or organic
1. the range of dark to light used
3. repeated visuals
4. length x width x depth
6. tied or held together
7. progressive or continuous patterns
11. to make stand out

12 of 12 words were placed into the puzzle.

Created by Puzzlemaker at
Try this:
Sensational Scribbles
Crayon Etching